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Meet Ashima Juneja and Shiv: Uniting Creativity to Revive Indian Handicraft
At the heart of Knotmecute is a tale of two individuals, Ashima and Shiv, who hail from diverse backgrounds but share a common passion for preserving Indian handicraft and infusing it with fresh creativity. Ashima, the brand's creative head and designer, has nurtured her artistic flair since her school days, culminating in a fashion designing degree from a prestigious institute.
Shiv, on the other hand, possesses an innate understanding of jewelle
